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CallTower to Launch Microsoft Office 365 Integrated with Lync Enterprise VoIP in Q4

September 11, 2014

CallTower (News - Alert) is one of the leading providers of enterprise communications, offering everything from IP voice and video conferencing services to cloud-based contact center and Unified Communications (News - Alert) solutions. Of course, CallTower needs to constantly improve and innovate their services to stay competitive, which is why the company says that it will launch Microsoft (News - Alert) Office 365 integrated with Lync Enterprise Voice in the fourth quarter of 2014. This will ultimately create a complete Unified Connections as a Service (UCaas) platform for the company to offer to clients.

Office 365 is the complete Microsoft Office package for business settings. In addition to standard programs like Word, Outlook and Excel, tools like Office on Demand and Lync Online help employees access their documents and communications from any device capable of connecting to the Internet.

Because the platform already supports so many communication platforms on several types of devices, Unified Communications was the logical next step. Lync Enterprise Voice uses SIP trunking to create Voice over IP (VoIP) phone data, which allows phone calls to be transferred over the Internet for far less than it would cost to run through a standard phone line or cellular network.

Additionally, this service also includes video conferencing, and the fact that it is available on any Internet-connected device means that coworkers can be reached anytime, anywhere. This is especially

 useful for companies with BYOD policies, which makes it even easier to contact and share sensitive company information with workers even when they are off the clock.

CallTower's timing could not have been better, as the UCaaS market is expected to grow from its current size of only $13.1 billion to $23.34 billion before 2020. Because CallTower can get in on the ground floor of the market before it explodes, they will be well placed for major profits as the demand for UCasS increases.

Edited by Alisen Downey

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